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audience

Write an Audience Profile

February 26, 2023 by Kevin Ryan

Before starting a writing project, write a brief description of your audience. Do not simply write: sales force. Write: “sales force, highly trained, most with college degrees, 50% men/50% women, overachievers, overworked, and feel left out of the loop here at headquarters.” Such a profile will allow you to write your letter or report with their point of view firmly in mind.

Filed Under: Uncategorized Tagged With: audience, business, writing

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